Most Successful Asia TV Forum & Market and ScreenSingapore yet
It saw an energetic market with record number of attendance and a slew of deals secured and partnerships forged from 10 to 12 December at the Marina Bay Sands Convention Centre. Sales transactions of some US$256.28 million were exchanged during the three-day market. A pre-market conference was held the day prior on 9 December.
Ms Yeow Hui Leng, Senior Project Director, Reed Exhibitions expressed delight at this year’s run, noting: “This has been our most successful edition of ATF and ScreenSingapore to-date, and aligns with Asia’s growing importance in the global entertainment content landscape. ATF and ScreenSingapore is designed as an integrated market to provide a platform for industry players to trade and network, as well as to highlight opportunities in the rapidly growing Asian market. The positive feedback, record number of deals and attendance are testament to ATF and ScreenSingapore’s standing as a leading content market in Asia”.
This year, the events were also part of the inaugural Singapore Media Festival, which enabled attendees to participate in an expanded suite of activities. Commenting on this, Mr Joachim Ng, Director of Industry Operations at the Media Development Authority of Singapore said: “We are encouraged by the many meaningful partnerships forged and vibrant exchange of ideas at the inaugural Singapore Media Festival. It also gave us the opportunity to showcase the best of the region’s film and television content as well as to celebrate its talent. We are confident that future editions of the festival will continue to serve as a platform of choice in Asia for media companies and professionals.”